4 ways technology impacts market research

eveyrthing is connected market research technology

Since the introduction of the iPhone, technology has moved at a breakneck pace. Whilst some traditional methods still work in contextualising data — such as getting transcriptions — much of the market research sphere is in flux. We see new roles rising while old ones disappear. Focus groups are becoming digital, real time data is…

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3 types of transcription services online

If you’ve just started looking for transcription services online, you will immediately confront a horde of providers and transcription types. Although the specifics between different transcription services matter, it can be hard to see the forest for the trees.  In reality, there are three main types of transcription service available online that you need to…

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Everything You Need to Know About Recording Phone Calls

a phone in an office

They say that knowledge is power. But in the business world, information is power. Your data, and how it’s interpreted and applied, is crucial for strategic decision making. To get the most out of their data, businesses understand the importance of identifying the right KPIs to achieve specific strategic goals. They also know that useful…

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3 Ways to Add Captions to Instagram Videos (and why you should)

Instagram videos

With around a billion monthly active users and a global reach, it’s no wonder more and more businesses are choosing to post videos on Instagram. It’s a dynamic and visually led platform that’s highly conducive to the kind of immersive brand storytelling that businesses value. As well as the ability to post photos and videos,…

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6 Advantages of Transcribing an Interview


Regardless of your industry, the chances are that interviews play a large part in what you do. Employers regularly interview applicants, while researchers conduct interviews with experts, test subjects, and more. You may even be a journalist who needs to interview different kinds of people on a regular basis. For each interview, a reliable transcript…

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4 Audio Compression Tips: How to Share Audio Files Online

audio compression

There are many reasons why your business may wish to send, receive and share high-quality audio files. You may, for example, need to send a lengthy audio file away to be transcribed by a professional transcription service to make it quicker and easier to access the data within. Or perhaps you want to to get…

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5 Steps for Meeting Accessibility Standards for Video Content

video content accessibility

If you use video content on your business website and social media platforms, as most businesses do, you need to ensure that it complies with the Web Content Accessibility Guidelines (WCAG).  People with disabilities face certain barriers when using the internet, and particularly when viewing video content. If you don’t create content that is accessible…

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Are Cheap Audio Transcription Services Worth It?

transcription services

Many businesses across a range of sectors and industries rely on transcription to make their data more searchable and easier to parse and interrogate. And when it comes to transcription services, businesses of all shapes and sizes face a wealth of choice.  Even the budget-conscious have a plethora of transcription options. But in your quest…

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Why the UK Is the Best in the World for Data Protection

data protection

Business has gone global, and most businesses engage in a wide variety of outsourced services. That brings opportunities and risks — one of those risks is data protection.  A number of data leaks over the last decade have only increased scrutiny on data security. If you want to keep your data safe in 2020 and…

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6 Types of Apps You Need for University

apps for university

University can often feel pretty overwhelming — why is it that even when you’re only a couple weeks into the semester, it feels like you’re already behind on the reading?  Uni is that time that it can feel like you have a billion things to do and no time to do it. So what tools…

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